North Dakota Grocers Association is holding their 55th annual convention in Fargo.
Retailers from North Dakota, South Dakota and Western Minnesota are showing off their products at the Ramada.
The trade show features some of the new products making its way to store shelves.
The grocers also learn from multiple educational seminars, including how to market to millennial shoppers.
"Millennials like to know that what they're buying has meaning and purpose. So sharing with the grocers that there are opportunity to tell the story of your store, whether it be the history or unique aspects of the store and make millennials feel like it's personal and engaging for them," said Food and Nutrition Professional Megan Myrdal.
The convention moves to the Moorhead County Club tomorrow for the Rich Bronson Scholarship Golf Tournament.