Streaming Services using Freebies to get Subscribers

Experts say it's important to sign up customers now-and worry about keeping them later.

Apple, Disney and AT&T want to jump-start their new streaming services with a big audience base as they face off with Netflix. One way to do that is to bring on the freebies. That includes a free year of Apple TV Plus for customers of new Apple devices and a free year of Disney Plus to higher-tier Verizon customers. Some…