Sunflower Growers Have Reasons to Be Optimistic in 2019
Growers discussed marketing strategies at annual conference
FARGO, N.D. — Sunflower growers are discussing ways to make their crop more appealing to consumers across the country.
At the 41st annual National Sunflower Research Forum, growers and producers spoke about how sunflowers could be more lucrative this year.
Clark Coleman, the President of the National Sunflower Association, said recent tariffs had more of an impact on soybeans, but the price of sunflower oil did drop last year.
He says one recent boost for sunflowers is the FDA classifying sunflower oil as a healthy product.
“If we can get sunflower oil into all the fryers, in all the fast food places, in all the potato chip places, anybody that uses any commercial oil, that would be huge. The sunflower market would take off and it would be a major, major crop for the United States,” Coleman said.
The FDA recently said high oleic sunflower oil is healthy since it reduces the risk of coronary heart disease.